Pointers for a successful advertisement:
- Orange Flyer Distribution’s pioneer issue was circulated in the western side of Singapore. This has benefited Cleanpro as their office is located on the western side, and have targeted the western’s audiences and increase their clients.
- The advertisement let potential clients be aware of their cleaning services provided in the western neighbourhood region.
- As its retention and extension rate is high by advertising in Orange, more locations are covered to draw in more potential clients.
- With the same advertisement, they were also recruiting cleaners around that area.
Results:
The advertisement attracted more potential clients and managed to recruit cleaners around their western region.
